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Xerago at AdobeSummit 2026

Speak to Pratheep Arun Raj B, our Adobe Champion and AEP Architect, for exclusive 1:1 consultations at Adobe Summit 2026.

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Limited slots · April 19–23, Las Vegas · For brands and enterprise only!

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Pratheep Arun Raj

Adobe Summit 2026

Adobe Summit 2026 brings together the teams making the biggest MarTech decisions of the year. AEP is at the centre of most of them. If you are one of those teams, Pratheep Arun Raj B, who works exclusively on Adobe AEP implementations with 5+ years of hands-on experience, is available for exclusive 1:1 consultations on April 19 and 23, and slots are limited.

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Pratheep Arun Raj B | Head of Digital Experience

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Pratheep has spent over a decade inside the Adobe ecosystem, an AEP expert from day one, with hands-on experience across implementations and migrations at enterprise scale. From Analytics and Target to Real-Time CDP, CJA, AJO, and Mix Modeler, he has led complex deployments for organisations across geographies and industries. Not a consultant who recommends AEP. An architect who makes it work.

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Available for exclusive 1:1 consultations at Adobe Summit 2026 · April 19–23 · Las Vegas

What We Can Explore Together

Conversations that move your AEP decision forward.

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Platform Evaluation & Selection

Is AEP the right fit for your data maturity, team size, and activation goals? Cut through vendor positioning with a framework built on real deployments.

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CDP Use Cases & Activation

Which RTCDP use cases deliver ROI in year one versus year three? We will map your audience strategy to realistic outcomes not demo-ware.

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Implementation Complexity & Cost

What your SI won't tell you upfront. True TCO, hidden integration costs, and what it takes to go live without scope blowout.

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Personalisation at Scale

Bridging AJO, Target, and CJA into a coherent personalisation engine what it really takes from a data, content, and ops standpoint.

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AI & GenAI Readiness

Adobe's AI roadmap is compelling. Is your data architecture and governance model ready to leverage it? An honest readiness assessment.

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Build vs. Buy vs. Extend

When native AEP capabilities are sufficient, when you need a specialist tool, and when a custom build outperforms both decision frameworks, not opinions.

Who This Is For

This consultation is built for you if:

You are an enterprise considering AEP as your next major platform investment

You are mid-evaluation and unsure whether AEP is the right fit for your business

You have shortlisted AEP and need an independent view before the final decision

You want to know exactly which AEP products your business needs and which ones it does not

Your AEP implementation is stalling, over budget, or not delivering

You went live on AEP but the business outcomes are not matching what was sold to leadership

Book Your Consultation

This consultation is not open to consulting partners, SIs, or resellers.

Can't make it to Adobe Summit 2026?

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Start with the AEP Buyer's Guide, a free resource built for enterprise teams evaluating Adobe Experience Platform.

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Built for enterprise teams evaluating Adobe Experience Platform

Can't make it to Adobe Summit 2026?

More From Pratheep Arun Raj

Newsletters planned for the next three quarters. Subscribe to stay updated.

Preparing Your Organisation for AEP Applications

Single Application to an Experience Platform Strategy

Governing AEP Applications at Enterprise Scale

Risk Mitigation Framework for AEP Transformations

Scaling AEP from Pilot to Enterprise Deployment

Modern Customer Data Strategy Playbook

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Independent AEP guides. Delivered as they publish.